In the name of sustainability beverage manufacturers are taking a proactive approach with packaging innovations. With Beverage Industry’s annual Best Packages of Year feature, the editors selected a collection of packaging releases that highlight the sustainable packaging efforts that beverage-makers are applying to their brands.

The cost tracking of production is a never ending task for those responsible for recording, compiling and analyzing raw and packaging materials costs to determine realistic, accurate and beneficial data upon which to base selling prices in complicated and diverse markets.

As plastic caps and closures rise in demand, companies continue to innovate, improving on the performance and sustainability of beverage packaging, driving more adoption of recyclability and reusability.

In the world of packaging materials, experts note that there is a definite need, and continual demand for shrink and stretch labels from the food and beverage industry.

Sustainability, taste, convenience and performance are all reasons why beverage companies utilize aluminum packaging, experts note.

As sustainability has grown in importance to shoppers with environmental concerns, more beverage brands are using post-consumer recycled (PCR) content to support a circular economy.

Environmental and health impacts have prompted beverage-makers to explore the benefits of using glass for their primary packaging, experts note.

Smart labels can provide product information, as well as analyze consumer buying patterns.

In the beverage industry, packaging talks. Inks and coatings suppliers are highlighting the technology that makes a brand unique and enhances its individuality.

Beverage subscriptions and customizable multipacks have become more popular. In turn, packaging producers must account for these multipacks of varying sizes.

Within the beverage industry, when it comes to efforts that support sustainability and a circular economy, experts stress the importance of considering how label materials affect the recyclability of packaging.

Ohio-based glass producer O-I Glass Inc., recently announced a partnership with FX Matt Beverage Co. O-I will provide new glass packaging solutions for beverage brands. 

Sustainability, population growth, rising incomes and changing lifestyles have all contributed to the growing use of cartons for beverage packaging.

Crimson Wine Group, Napa, Calif., announced its commitment to further reduce the glass bottle weight of its largest production wines. By reducing the weight of its bottles, Crimson aims to lower its environmental impact and contribute toward a more sustainable future, it says.

Beverage-makers are reaching sustainability goals as suppliers direct innovations for tabs, ends and closures with these aspects in mind. 

The eye-catching design of shrink and stretch labels make them desirable to beverage-makers, but experts add that sustainability is playing a greater role in the future of this market.

Experts say factors like environmental concerns, lifestyle preferences, visual marketing strategies, product quality considerations, craft beverage trends and the efficiency of aluminum recycling processes are causing brands to turn to aluminum packaging.

Sustainability goals have affected the use of plastic packaging in the beverage market, and experts note how brands have handled that shift in preference.

Experts share why consumers and beverage brands are choosing glass packaging, from sustainability to sophistication.

BlueTriton Brands, Stamford, Conn., announced the release of new aluminum bottle packaging. Five of BlueTriton’s brands will be leading the charge with the new containers — Poland Spring, Deer Park, Ice Mountain, Arrowhead and Pure Life.

A leading producer of glass bottles and jars, O-I Glass Inc. launched a lightweight glass wine bottle with a reduced carbon impact in the French market.

As the inks and coatings market continues to evolve, experts highlight some emerging innovations that beverage-makers could benefit from using.

Amcor unveiled its latest innovation: a 1-liter PET bottle for carbonated soft drink (CSD) use that is made from 100% post-consumer recycled (PCR) content.

CCL Industries showed its latest In Mold Label (IML) innovations at the NPE2024 plastics show in Orlando. 

Beyond visual appeal, an industry expert highlights how factors such as sustainability, functionality and durability are impacting secondary packaging.

Pasadena, Calif.-based Better for All, a natural products innovator, announced the launch of its exclusive Brand Ambassador Program in parallel to the launch of their new direct-to-consumer (D2C) eCommerce store. 

Aside from aesthetics, beverage manufacturers are increasingly looking for labeling materials that support sustainability to stand out from the crowd.

Alpek Polyester offers CaPETall, a sustainable solution that allows for PET to be used in caps and closures to achieve a 100% PET packaging solution.

Ardagh Glass Packaging-North America, an operating business of Ardagh Group, introduced a new series of craft beverage bottles to its growing portfolio of American-made bottles.

As sustainability trends and consumer preference continue to drive market demand for sustainable packaging solutions, experts highlight how cartons, pouches and bag-in-box packaging are answering the call.

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