There are people you just need to say “yes” to.

I consider myself fortunate to have known and worked with Erin Kissane for years, and I’ve admired her writing for quite some time before that. Krista Stevens has been a friendly fixture throughout my career; she used to run an impossibly tight ship at Digital Web, where some of my first articles were published, before doing wonderful and incredible things at A List Apart. So yeah, when they asked me to work with them on their New Secret Project©, I basically signed up before they could finish telling me what it was all about.

And with that, I’m thrilled to announce that Contents, a new magazine focusing on content strategy, will be launching this fall.

Here’s Erin’s introduction:

The conversation about content strategy, online publishing, and all the subfields and specializations that surround them is flourishing. Wonderfully, it’s no longer possible to keep track of the posts, comments, talks, and events that take place every week within our world. And it’s not just that we’re voluble: our community is extraordinarily generous with knowledge, help, and professional support.

After benefiting from this conversation in so many ways, we’d like to give something back. A bounded collection of ideas and connections. A place to catch up with the movement of our fledgling industry and the much older fields from which it emerged. An editorial lens.

As a designer-person who benefitted immensely from Erin’s and Kristina’s respective books on the subject, this is all music to the ol’ ears. Because I think Contents is going to be a wonderful, oh-so-valuable resource for those of us looking to better understand content strategy (myself included), and I’m excited to contribute a little bit to making that happen.

In short: because of folks like Erin, Krista, and the oh-so-capable Erik Westra, I know Contents will be something special. You should check us out on Twitter, and maybe contribute an article or eight if you’re so inclined.

I’ve always sucked at writing.

Not the words, mind you: those usually come easily. (When I remember to sit down and write them, that is; hellooooooo, sad and neglected blog.) It’s more the process of the thing, I guess. It’s a struggle for me to get ideas down quickly; I get intimidated by the promise of that final draft, of shipping, so I often feel every word needs to be perfect as soon as it’s typed.

(No, I’m not going to tell you how long it took to write this fucking blog entry.)

Anyway. So, yes: writing’s hard. But I’m learning how to make it easier. And, alongside a few friends, I’m working on something that might make it easier for you, too.

Last year, I had a long conversation with Mandy. She talked about this idea she had: an idea for a tool that would facilitate conversation, discussion, and, most importantly, iteration during the writing process. Not just an application, actually: more a set of features to support a workflow, one that would, if done right, make writing not just easier, but better.

She and Jason had already sketched out how it might work. Soon after, David joined our merry band, and turned our responsive prototypes a living, breathing application. And Rob joined our team recently, and has been, as Mandy said, effortlessly solving problems we once thought impossible.

I am beyond honored to be a small part of this team, and I can’t wait to show you what we’ve been working on. We call it Editorially, and you can read more about it on our first blog entry.

Stay tuned.

Musician Megan Thee Stallion visits WIRED to answer her most searched for questions on Google. Where did Megan Thee Stallion get her name? What's her favorite anime? What is Megan Thee Stallion's typical workout routine? What does Megan Thee Stallion call her fans? Answers to these questions and many more await on the WIRED Autocomplete Interview. 'Megan Thee Stallion: In Her Words' is now streaming on Prime Video. Megan Thee Stallion's deluxe album 'Megan: Act II" is now available to stream. Director: Justin Wolfson Director of Photography: Kevin Dynia Editor: Daniel Poler Talent: Megan Thee Stallion Line Producer: Joseph Buscemi Associate Producer: Brandon White; Paul Gulyas Production Manager: Peter Brunette Production Coordinator: Rhyan Lark Talent Booker: Jenna Caldwell Camera Operator: Caleb Weiss Sound Mixer: Michael Guggino Production Assistant: Ryan Coppola Post Production Supervisor: Christian Olguin Post Production Coordinator: Ian Bryant Supervising Editor: Doug Larsen Additional Editor: Jason Malizia Assistant Editor: Justin Symonds