I was interviewing Antonio Lucio, the CMO for HP, for my CMO Insight series (see article here), when we started talking about social media. For perspective, Lucio has over 33,000 Twitter followers, has a 62 Klout score, and is the 4th most influential CMO on Twitter (see list here). I asked him why he is so personally involved in Twitter. Very few CMOs tweet and of those who have a lot of followers, few tweet themselves, instead delegating the task to somebody on their marketing team. His response to my question was fascinating, and an important one for any CMO or aspiring CMO to hear.

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I remember a time before Facebook, Instagram, Twitter, Snapchat, emojis, instant messaging and memes. I remember when my friends used to ride their bikes passed my home to see if I was there -- now, we always know where everyone is. Sometimes because it is self-reported (on a social media platform) but also because we can send them a quick text.

So the term digital native is a little too loose for me, the date range is too baggy around the sides.

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Health is definitely one of those things we do not notice till it starts to ebb away. Isn’t it also true that medical news is the last thing you like to read or see in newspapers and television? That is, if you do not have any illness in the family. I pray you do not, but if you do then the web has always been a secondary source of some great information. The first source should always be your general practitioner and physician.

There is no harm in arming yourself with information when you need to talk to a doctor. A better informed patient (or a patients guardian) makes for a wiser decision maker. We are living on the cutting edge of great medical leaps. Medical news and alerts help us to keep pace with these leaps. Let’s look at some top websites for RSS medical news feeds and stay alert with the help of their feeds.

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For news, sports, entertainment, online publications and blogs, the benefits of implementing an RSS feed is obvious: Deliver information to your visitors even when they are not actively surfing your site, and they will be sure to come back when an item piques their interest. For other types of businesses, an RSS feed can keep you top-of-mind with your past customers.

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Twitter has eradicated RSS feeds from its web interface once and for all, following an update to the sites search page today.

When Twitter launched its redesign late last year it subtly removed RSS feeds for users tweets. And while RSS feeds are still available, you have to be willing to jump through some extra hoops to access them.

Of course, there was some suggestion that their removal was accidental, but some 10 months  later this seems not to be the case.

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Influencer Marketing

According to the latest Nielson study, over 90% of consumers trust recommendations from friends and family. We have slapped a fancy name on it, but at the end of the day, this is what influencer marketing really is: getting products into the hands of people whom others trust. Peer recommendations have the power to sway buyers and inspire purchase decisions, not because they have a zillion followers or have perfect lips, but because they are reliable, personable sources we believe.

If you are a news junkie, you probably depend on various and sundry RSS feeds—so you most likely need a handy app to curate them into a single, easy-to-use location. Fortunately, plenty of Android apps are available to handle all your RSS needs.

What is RSS?
For those who are new to RSS, here's a quick overview. RSS stands for rich site summary (or really simple syndication). It enables sites to publish frequently updated information in a format that is easy to consume (by both apps and humans). The format of RSS tends to be a title and a one-sentence or one-paragraph blurb. Readers can click on the title, which will take them to the original piece.

Different apps offer different features for RSS feeds. I have found five apps in the Google Play Store that I believe represent the best features and the most user-friendly interfaces.

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One lesser known feature of Reddit is the ability to display all submissions that a domain or site received on Reddit.

I mentioned this option two years ago for the first time and don't want to rehash everything I said in the previous article.

You may have stumbled upon it accidentally by clicking on the domain link next to submissions that lead to external sites as it will display the feed of that domain directly.

The feature is quite useful for a number of reasons. As a webmaster for instance, it is easy enough to check all the direct mentions of your site on Reddit.

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Most people with a smartphone are constantly tapped into some form of social media. Sharing cute pictures of kids and pets is simply a routine part of life these days. Some people even use social media to vent frustrations or look for advice.

In a divorce case, however, shares on social media can create ample evidence that can be used against one or both parties to affect alimony, child support, child custody, and more.

Email and Text Messages
Email and text messages are admissible in court and can even be subpoenaed. If one party in the marriage reveals something about a new job or an upcoming bonus that has not been revealed in court, this can be used as evidence that the person is not being honest in his or her financial declarations.

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Mobile users spend little time viewing web content on their mobile browsers, preferring to read most of it through their social networks. As a result, publishers are losing control of their content, and users are overloaded with content sources.

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Trying to keep track of all your favorite RSS feeds can be a pain. Luckily there are a ton of options on the Google Play Store and we take a look at a few of the best.

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In what has become a heartbreaking routine—employed during the Paris attacks of 2015, as well as after recent terrorist attacks in such places as Belgium and Istanbul — people shared emotional memes in solidarity with the city of Nice, where 84 people were killed by a truck driver barrelling into the crowd on the Promenade des Anglais.

Using the hashtags #PrayForNice or #JeSuisNice, people expressed solidarity over the deaths of at least 84 people, which French President Francois Hollande says was caused by an act of terrorism.

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If my mother invented a social network it would be a lot like Pinterest. Thousands of pictures, tons of content, and everyone talking with everyone about everyone else’s favorite things. This social network would consist of people just like my mother, caring, hip, and quickest to the draw when the silence calls for a witty comment.

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Two years ago, I wrote a story about Nextdoor, a private social network that requires users to register with proof of both their identity and address. Once accepted, you belong to a neighborhood and can see and speak with any nearby users who have signed up. It's trying to build a local graph to complement the social graph, and it has quietly grown into one of the largest social networks in the US, with over ten million registered users spread across more than 100,000 neighborhoods.

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I am involved in several free software projects, including one or two where I maintain the website. For one of those projects, we currently are updating the website. Ours is probably similar to other free software projects. We use a hosting service for several key services, including news, but we run our website on a web server that we own. In our case, we run most of our project on SourceForge and run the website on a third-party service, so the news and website are on different systems.

Not surprisingly, our project uses an RSS feed to pull news items from SourceForge to display on the project website.

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Do you want to exclude specific categories from RSS feed on your WordPress site? Many site owners use some categories for content that they don’t want to appear in the RSS feed of their site. In this article, we will show you how to exclude specific categories from WordPress RSS feed.

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Places you can submit your RSS feed to.

RSS Feed Submission

I had never heard of Nextdoor when I lived in New York City. Social media services catering to individual neighborhoods weren’t useful in an apartment building where most tenants lasted a year, and longtime residents kept to themselves.

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For more than 56 years the charity I work for, Bloodwise, has been working to beat blood cancer, the third most fatal form of cancer. In our work, we have had to constantly evolve and adapt to meet the ever-changing needs of our supporters and patients.

Unsurprisingly, the rise of digital channels has been transformational for us, from the delivery of patient information online to communicating with supporters via social media. However, as the importance of digital grew, we knew we needed to use data and insight to understand our online audiences better and measure our performance.

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Opera published a new version of Opera Developer today that introduces basic RSS Feed functionality in the web browser.

The big new feature in the release is support for RSS Feeds. This is not an entirely new feature though, as other browsers support RSS feeds natively as well. Firefox for instance supports live bookmarks which basically list the latest articles posted by a site using RSS.

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RSS Feeds for humanitarian emergencies, crises and disasters

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It does not really seem like Apple News has taken off nearly as much as Apple likely hoped it would, but if you only visit a handful of web sites, it is actually a pretty solid RSS reader if you know how to use it right.

When you first launch News, it seems like you can only go through and pick Apple-approved sites and topics. But you can actually customize it however you want in one of two ways:

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Last week, a prominent feminist writer left Twitter after a rape and death threat was directed at her 5-year-old daughter. Online violent threats are not uncommon, especially for women and minorities, but when they are reported, police are often not responsive.

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While you may be tempted to check out a job candidate's social media presence before hiring, doing so might not be worth the risk.

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RSS Feeds for the Marine Corps Times.

There was once a time when companies could only see the negative side of social media and as a result many banned the use of it within company hours. However, in more recent years I have witnessed companies becoming increasingly savvy about how to leverage the potential benefits of their employees’ extensive social networks. I have worked with several clients (ranging from blue chip multinationals to smaller more boutique affairs) on how to do just that. Today I want to share with you the ins and outs of implementing your own company-wide social media advocacy program.

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Displaying your social media network activity on your website can have tremendous advantages. It shows your readers that you’re an active participant in your niche and helps you establish yourself as a thought leader. The best part is that displaying your activity is fast and easy in WordPress.

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When Google killed Reader back in 2013, many people worried that it was the end of RSS feeds—an open source format that websites used to syndicate their posts automatically. Instead, it actually led to a huge degree of innovation. Now, three years later, things have never been better.

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Everyone realizes the importance of social media marketing. Businesses are tapping benefits of using networks created on social sites to sell products.

What is social media marketing?

Social media marketing is using social sites such as Facebook, Twitter and many of the social media tools to create awareness about products. It is an approach where business can reach their customers. Many customers interact with brands through social media. A company that has a high social media-marketing plan can thus tap into the opportunity and increase their customer base.

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If you want to increase the readership on your website, or you want to make it big with a podcast, you need an RSS feed. The RSS feed keeps your users up to date on all of your latest articles or episodes and can result in a massive increase in traffic. Creating an RSS feed is quick and easy, whether you’re using an RSS creation program or writing one yourself. Follow this guide to find out how.

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Did you know that there are thousands of people out there earning incredible amounts of money through social media? That s right, social media stars can make thousands, even millions of dollars per year through sponsored posts, original content, and consistent engagement with their followers. Here are five social media celebs who might make you want to quit your job to go full-time on Instagram!

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From solo entrepreneurs to Main Street businesses and multinational brands, marketers at all levels struggle with finding new ways to keep their followers’ attention. I often see brands fall into the habit of posting repetitive types of content. This usually leads to a sharp drop in engagement.

Your followers need variety. If you don’t mix it up a little bit, you’ll risk losing their attention permanently. To inject some diversity, start working these 10 social post structures into your daily content calendar.

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Use a Conversational tone On Facebook
Facebook is probably the only site that still holds that perfect mix of business and pleasure. In order to not upset that balance and lose followers, your posts and updates should blend in perfectly with your fans and encourage more click-through. While repurposing Facebook for marketing, make sure to use a conversational tone to sound less spammy.

Follow the 80/20 Rule
Just making your presence felt over social media is not enough, it has to be worth following in the first place. Make sure to post valuable, productive and useful content instead of just promoting your company. The most useful tip to keep in mind is the 80/20 rule, where 80 percent of all your posts should be of value to your audience and 20 percent will be self-promotional.

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Imagine if you were an entrepreneur in the late 1980s, or even 10 years ago. It may be hard to believe, but at that time — and in all other eras of business history except now — social media did not exist. You relied on word of mouth, paid advertising, and old-fashioned grunt work to get the message out about your business.

All of that is still necessary — any savvy entrepreneur knows you should not rely on social media alone to promote your business. Despite its pervasive reach, social media still only reaches a limited and largely distracted audience. For that reason, you have to take care with your social media promotion. Unfortunately, you can’t flood your account with random tweets and sell huge volumes of product.

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This might be the last article I ever write. I’ve built up a substantial portfolio over the past few years, championing the use of video marketing via carefully considered words of wisdom, offering my two cents on subjects such as why emotive storytelling works in content marketing and how to sell yourself in six seconds.

And now it seems that companies all over world are actually paying attention, practicing what I preach and putting video at the heart of their marketing mantra. Pretty soon, nobody will bother reading or writing anything online as the internet becomes totally submerged by the medium of moving pictures.

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You read all the social media guru blogs, post religiously across your social media channels, and even publish your content at peak times of the day to capture more views. Despite all of this, you still see competitors gaining ground while your social media influence remains stagnant.

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Keeping all of your favorite sites organized is not always easy, especially when you want to stay updated with all of them. That is where RSS feed readers come in. Not familiar with RSS feeds? It is where you compile all of your favorite internet content into one feed, so you do not have to individually be keeping up with health/exercise websites, food blogs, travel diaries, and so on. When you sign up for an RSS feed reader, all those things are in one place.

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Whether you are constantly searching your own name online (you know who you are) or there is a topic you want to follow closely, Google Alerts lets you know when new pages hit the web that match your query—and you can convert these results into an RSS feed (or something else) to make them easier to manage.

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The Amazon Kindle is a great ereader, but it is not particularly feature-rich. Reabble is a simple little RSS reader optimized to work inside the Kindles experimental browser to make reading articles less of a chore.

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RSS was first invented by Netscape. They wanted to use an XML format to distribute news, stories and information. Netscape refined the version of rss and then dropped it. Userland Software to control of the specficiation and continued to develop it releasing a newer version. A non-commercial group picked up RSS at the same time and based on their interpretation of the Netscapes original concept of RSS they too released a new version. UserLand was not happy with the non-commercial version and continued development of their own version of RSS (Really Simple Syndication), eventually UserLand released RSS v2.

The History of RSS

The best blogs and feeds are those that contain unique, fresh, compelling, content. So where do these prolific posters get their ideas? I talked to a handful of bloggers to determine where their inspiration originated for their content.

Not surprisingly, ideas for blog posts or RSS feed items originate or are influenced by other web content. The following are venues for finding your online muse:

How to Get Ideas for RSS Feeds

You can keep up-to-date with the content posted on Science Journals by subscribing to their E-mail alerts and RSS feeds.

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The results of an interesting survey by FindLaw came out recently that should have all lawyers paying attention. According to the survey, the majority of consumers, at least 54 percent, say they are more likely to hire an attorney who has an active presence on social media than a lawyer who isn’t. This is especially true for consumers between the ages of 18 and 44 – at least 69 percent said they would hire a lawyer who is active on social media.

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It is absolutely crucial for brands to keep a crisis management plan handy. Ideally, this plan gives an idea of who internally should lead the response and what stance they should take. An effective crisis management plan (or lack thereof) can have a substantial impact on your business.

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Reddit, YouTube, and Twitter have all been the target of passionate groups of users claiming that the sites have embraced censorship.

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If you want to generate more B2B leads you need to look into how you’re going to make social media work for you. This guide is going to introduce you to how your B2B firm can use social media to its advantage.

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RSS, also known as Really Simple Syndication, provides a great way to keep up with your favorite websites and skim through the headlines to find the articles. Safari makes it really simple to subscribe to a website's RSS feed in just a few clicks.

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According to Mashable, some affected users see an icon on videos that you can tap to toggle sounds or or off. That sounds manageable, and we can imagine people liking the feature. However, other testers are reporting that sounds automatically start up when videos play on their News Feed, so long as their devices aren't on silent mode.

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Facebooks News Feed for mobile will become much friendlier to vertical videos in the near future, according to Marketing Land. It will not exactly be optimized for the orientation the way Snapchat is, but it will apparently stop cropping and showing them as tiny squares. The publication says when the update rolls out for Android and iOS, you'll start seeing vertical videos with a 2:3 aspect ratio (as opposed to 1:1) on your News Feed without having to expand them.

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Registering to vote just got a whole lot easier for tens of million social media users in the U.S. At least six major social media apps are launching voter registration drives to meet young voters exactly where they spend much of their time: on their phones.

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