Naidu reviewed the ongoing projects in the department of Energy, Panchayati Raj, Rural Development, Housing, Municipal & Urban Development and Women & Child Development

Plans afoot to bid for TN and UP, next year

IAF has reached out to IIT Mumbai and IIT Jodhpur for use of AI and robotics respectively

The last five years of the state’s political landscape, marked by defections and power struggles, have left voters wary. The roller-coaster twists in Maharashtra’s politics have sparked both intrigue and doubt, with alliances hanging by a thread and loyalties as uncertain as ever.

Aiming to own more than one property has its share of anxieties. By Balaji Rao

Your property-related legal queries answered by S.C. RAGHURAM, Partner, RANK Associates, a Chennai-based law firm

IFC, Tata Housing to collaborate and build 16,800 homes in the venture

Your property-related legal queries answered by S.C. RAGHURAM, Partner, RANK Associates, a Chennai-based law firm

From a real estate sector standpoint, almost all segments are expected to benefit from the Union Budget proposals, says Shrinivas Rao

The implications of the recent rate cut by the RBI

They are designed to make a patient’s immune system attack tumours

Compared with no thiazolidinedione use, pioglitazone associated with an overall 63 p.c. increased risk

Researchers from Saint Louis University in the United States have said that curcumin, an active ingredient in the spice, holds promise in treating such cancers.

India lagging behind in implementing cervical cancer vaccines in its national immunisation programmes, says Dr. R. Sankaranarayanan, Special Advisor on cancer control

Philanthropist says underbelly of the healthcare system was starkly visible during the Covid-19 pandemic, and we run the risk of collective amnesia as we come out of it

The students are from government and government-aided pre-university colleges. The training is being given as part of the panchayat’s ‘Pragati’ programme

Like any Fortune 500 company, public safety agencies should be active users of social media if they want to thrive in todays information-rich environment. Content on the big four platforms—Facebook, Instagram, Twitter, and YouTube—is accessed by more than a billion people worldwide. For many people social media is the first thing they check in the morning and the last thing they see before they sleep at night.

While most of us all have personal social media accounts where we post our cat videos and vacation photos, there are still agencies that don’t have official social media presences. My argument is that all public safety entities should maintain an active presence on at least one of the larger social media platforms, because the benefits of doing so far outweigh the costs in time and effort.

While there are many reasons why every agency should have a vibrant presence online (many of which are unique to individual departments), my favorite benefits all relate to recognition: staff recognition, agency recognition, and interagency recognition.

Convenience, but not only
At first glance, it could be said that the price of the product and its technical characteristics are decisive aspects when it comes to an expenditure. When two products have the same level of performance, the quality-price ratio always wins. But this is not true! The market is full of examples of products that are more popular even though there are competing goods that have similar characteristics.

As social media companies increasingly take on the role of free speech arbiters, they need to ensure their policies offer transparency and the types of checks and balances government relies on.

Social media companies do not want to moderate speech. They want to show you ads. Mark Zuckerberg famously told Senator Orrin Hatch as much in 2018 when asked about how Facebook makes money. But as advertisers and the people populating these ad-based platforms began to demand an online experience that was more heavily regulated to mitigate abusive behavior, platforms like Facebook were thrust into a quasi-governmental role. That’s a huge expansion in responsibilities for a company that just wants to show users ads. Predictably, it has not been a smooth transition.  

There was a time not all that long ago when Facebook was considered to be the absolute pinnacle of social media in general. Because of the fact that this is the sort of thing that could potentially end up being no longer the case without widespread innovation, Facebook has worked quite hard to diversify its offerings. However, recent data suggests that in spite of the fact that this is the case, Facebook has now lost its dominance among key demographics as well as social media users in general.

According to research conducted by the EdisonResearch, two very intriguing statistics have emerged. The first is that Facebook is no longer the social media platform of choice for people between the ages of 12 and 34. This is arguably the single most important demographic out there due to the reason that these are the people that the vast majority of advertisers are going to want to target at any given point in time. Only 21% of users between 12 and 34 years of age say that Facebook is their social media brand of choice.