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A social strategy : how we profit from social media / Mikołaj Jan Piskorski

Piskorski, Mikołaj Jan, author




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The small business owner's handbook to search engine optimization : increase your Google rankings, double your site traffic-- in just 15 steps--guaranteed / Stephen Woessner

Woessner, Stephen, 1972-




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Youtility : why smart marketing is about help not hype / Jay Baer

Baer, Jay, 1969-




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Consumer behaviour / Leon Schiffman, Aron O'Cass, Angela Paladino, Jamie Carlson

Schiffman, Leon G., author




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Consumer behavior and culture : consequences for global marketing and advertising / Marieke de Mooij

Mooij, Marieke K. de, 1943-




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Global marketing management / Warren J. Keegan, Professor Emeritus, Lubin School of Business, Pace University, New York City and Westchester, Fellow, Academy of International Business, with Elyse Arno Brill

Keegan, Warren J




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Services marketing : an Asia-Pacific and Australian perspective / [Christopher H.] Lovelock, [Paul] Patterson, [Jochen] Wirtz

Lovelock, Christopher H, author




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Integrated marketing communications : success story : komunikasi pemasaran di Indonesia / editor: Totok Amin Soefijanto, Ika Karlina Idris ; penulis: A.G. Eka Wenats [and 8 others]




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Marketing : planning and strategy / Subash C. Jain, George T. Haley, Ranjit Voola, Mark Wickham

Jain, Subhash C., 1942-




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Married to the brand : why consumers bond with some brands for life : lessons from 60 years of research into the psychology of consumer relationships / by William J. McEwen

McEwen, William J




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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins

Walker, Orville C




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Marketing strategy : a decision-focused approach / Orville C. Walker, Jr., John W. Mullins

Walker, Orville C




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The aisles have eyes : how retailers track your shopping, strip your privacy, and define your power / Joseph Turow

Turow, Joseph, author




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Digital sense : the common sense approach to effectively blending social business strategy, marketing technology, and customer experience / Travis Wright, Chris J. Snook

Wright, Travis, author




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Marketing strategy & competitive positioning / Graham Hooley, Nigel F. Piercy, Brigitte Nicoulaud, John M. Rudd

Hooley, Graham J., author




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Marketing research / William Zikmund, Steven D'Alessandro, Ben Lowe, Hume Winzar, Barry J. Babin

Zikmund, William G., author




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Social media strategy : a practical guide to social media marketing and customer engagement / Julie Atherton

Atherton, Julie (Business strategist), author




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Marketing for competitiveness : Asia to the world! in the age of digital consumers / Philip Kotler (Northwestern University, USA), Hermawan Kartajaya (MarkPlus, Inc., Indonesia), Hooi Den Huan (Nanyang Technological University, Singapore)

Kotler, Philip, author




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SiriusXM Just Made Podcasts and Other Music Services More Relevant

With the firing of Anthony Cumia from the Opie and Anthony Show, SiriusXM has started down a very dangerous path that could ultimately help other audio entertainment mediums gain traction from ex-SiriusXM subscribers.

In the early days of satellite, the concept was novel and engaging.

In the early days of satellite, the concept was novel and engaging.
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5+ Demos for jQuery Mobile RSS Readers

Over the past couple of years, mobile phones have become an important content consumption device. Also RSS Readers are important no matter. In this article, we’re sharing some Demos for jQuery Mobile RSS Readers. These jQuery Mobile RSS Reader Demos fetches the feeds in real time.

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15 Best of jQuery RSS Feed Readers

RSS has been the easiest way to get the current update of any website or blog for a long time. These updates include full or summarized text like blog entries, news headlines, audio, and video in a standardized format. In today’s post we are presenting you our list of 15 best of the best jQuery RSS Feed Readers that can help you show these updates of other blog and sites on your own website.

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Social Media Can Cost You Your Job

We see it happen every day. But here are some tips that will help keep your social media life from ruining your career.

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JustCast Turns A Dropbox Folder Into A Podcast RSS Feed

JustCast is built as a simple way to create a feed for your own podcasts without dealing with hosts, but it is just as good for making your own private feeds of various audio files you need to listen to.

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Jump Start your Company’s Social Media Strategy

Whether you’re new to social media or a pro, an effective social media program can broadcast   both your company and employment brand. It may also help stock your sales funnel.

Tackle these four fundamentals and you’ll be off and running.

#1: Start with a clear-cut strategy.

A clear social media strategy can help maximize your efforts from the outset. Start with your goals:

Identify your top priority and focus on it.
Who do you want to reach? How do they use social media?
Do you want to drive traffic to your website or store -- or both?
How can community engagement help support these goals?

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Oh No! Did Facebook Just Kill Unpaid Marketing Content?

On June 29, Facebooks algorithm change rocked the content world. The social media giant announced it would start prioritizing posts shared by friends and family over content from publishers and brands. That’s bad news for brands that have come to rely on social media sites like Facebook as a major web traffic driver.

Facebook accounts for 41.4 percent of referral traffic to news sites, according to Parse.lys April 2016 Authority Report. But not all is lost. While brands may be in trouble, content published and shared by individuals could gain even greater traction. That’s good news for industry influencers and budding thought leaders.

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A Social Media Starters Guide For Job Seekers

Looking for a job for the first time in over a decade can be a lot like trying to date again after getting divorced from a long marriage. You can try to do it the same way you did when you were much younger, but you would have much more success using social media to find the right match. If you are not sure where to start, this list will introduce you to how each major social media channel can help build your personal brand online and network like an all-star.

According to a 2016 survey by CareerBuilder, 59 percent of hiring managers use search engines to research job candidates. If you have no presence online, you will be perceived as being out of touch.

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Feed Hawk Is Useful But Not Essential for RSS Junkies

Many information junkies keep up with their favorite Web sites by subscribing to their RSS feeds, pulling the latest updates from those sites into a central location for efficient perusal.

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Social networking apps in India got over $10 million funding in just 2 years

In the past two years, investors have spent more than $10 million on social networking apps in India. And a growing number of them are focussing on niche segments — from students to Hindi speakers and parents to high networth individuals.

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20 New Year’s Resolutions for News, Journalism and Social Media

1. Avoid use of headlines and writing of tweets that misrepresent and/or oversimplify the content of linked-to articles. Headlines matter as they frame the stories for users.

2. Call racism racism.

3. Call sexism sexism.

4. Call terrorism terrorism, and be consistent in the use of the term regardless of the ethnicity, religion, national origin and ideological motivation(s) of the perpetrator(s).

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Feed Hawk Is Useful But Not Essential for RSS Junkies

Many information junkies keep up with their favorite Web sites by subscribing to their RSS feeds, pulling the latest updates from those sites into a central location for efficient perusal.

I rely heavily on RSS to keep me abreast of the latest tech news. I am also addicted to political sites during this years bizarre presidential election, and I have tapped into a host of feeds to keep me up to date on the latest antics from the candidates.

Feed Hawk Is Useful But Not Essential for RSS Junkies




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JSON vs. XML: The battle for format supremacy may be wasted energy

Back in the late 90s, when standards were proprietary and communication protocols complicated, two data formats appeared on the horizon. The first was the extensible markup language, born as an extension of an existing markup language standard (XML), and designed (by an open committee) with the purpose of storing and defining documents and data through the optional use of a schema.  The other, JavaScript Object Notation (JSON), born out of a programming language, was almost the exact opposite – a serialization format with requirements so simple they fit on the back of a business card. XML exploded in application development and communication platforms in the 2000s due in large part to the sheer demand for a human readable, vendor-neutral data format that was easy to read, write and share. As applications and platforms evolved and efficiency grew in priority, APIs evolved to become leaner, and JSON overtook XML as the preferred data interchange format among developers across many technology stacks.

JSON vs. XML: The battle for format supremacy may be wasted energy




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JSON Feed - The New RSS?

JSON Feed is a new take on the web syndication format, but unlike RSS and Atom it's in JSON, not XML. So what does it try to do better?

Mainly overcome the perils of XML; it's complex, heavyweight, difficult to parse and not in sync with the current trend wanting web data exchange happening almost exclusively in JSON document representation.

In contrast, JSON is easier to both write and parse, manipulate and consume, especially given that its data types are exact reflections of their native Javascript counterparts.

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The Struggles of a Journalist in a Social Networking World

Social networking sites have moved to the foreground of news consumption for the masses. Politicians now take to Twitter to reach citizens directly: Facebook has algorithms to decide what news will encounter the highest click baits and Snapchat offers ‘snap’ news stories at the bottom of your friends update

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JSON Feed the New RSS?

JSON Feed is a new take on the web syndication format, but unlike RSS and Atom its in JSON, not XML. So what does it try to do better?
Mainly overcome the perils of XML; its complex, heavyweight, difficult to parse and not in sync with the current trend wanting web data exchange happening almost exclusively in JSON document representation.

In contrast, JSON is easier to both write and parse, manipulate and consume, especially given that its data types are exact reflections of their native Javascript counterparts.

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Your Social Media Profile Can Make the Difference Between Being Accepted or Rejected to Harvard

According to the same Kaplan survey mentioned above, the percentage of college admissions officers using social media for admissions criteria went down from 40 percent in 2015, to 35 percent in 2016, to 29 percent in 2017. Students seem to be making it more difficult for college admission personnel to check them out on social media.

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5 Major Social Media Marketing Mistakes And How To Overcome Them

Most modern businesses understand the importance of using social media to promote their brand and interact with consumers. Indeed, social media is at the core of many companies’ digital strategy, often delivering measurable results in terms of sales, leads and customer service. That said, there are many social media mistakes that we see time and time again: strategic errors that leave leads on the table and opportunities unexplored.

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Aggregating Multiple GitHub Account RSS Feeds Into Single JSON API Feed

GitHub is the number one signal in my API world. The activity that occurs via GitHub is more important than anything I find across Twitter, Facebook, LinkedIn, and other social channels. Commits to repositories and the other social activity that occurs around coding projects are infinitely more valuable, and telling, regarding what a company is up to than the deliberate social media signals blasted out via other channels. I’m always working to dial in my monitoring of GitHub using the GitHub API, but also via the RSS feeds that are present on the public side of the platform.

I feel RSS is often overlooked as an API data source, but I find that RSS is not only alive and well in 2018, it is something that is actively used on many platforms.

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The Rules Of Social Media Just Changed.

Businesses have spent years diligently amassing followings and figuring out the best way to connect with users.

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Social Media Died When It Stopped Being Social And Became Just About Making Money

The way young people use social networks is changing rapidly, partly in response to networks that threaten to take over their lives, that they see as fake, the opposite of social. A while back, it looked like they were abandoning Facebook because it had been taken over by the old folks, but it now turns out they’re just leaving anyway, and not just Facebook, but the whole social media concept.

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My heart goes out to Debojit

Sa Re Ga Ma Pa made me sit up. Crass commercialisation, ignorance, jingoism. You name it. It had it all.




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Why award shows are a bit of a joke

'What happens when you have 100 prizes to offer, and just about 10 contenders?'




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Our first republicans : John Dunmore Lang, Charles Harpur, Daniel Henry Deniehy : selected writings, 1840-1860 / edited by David Headon and Elizabeth Perkins




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Foucault, neoliberalism, and beyond / edited by Stephen W. Sawyer and Daniel Steinmetz-Jenkins




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Report on the conduct of the 2016 federal election and matters related thereto / Joint Standing Committee on Electoral Matters

Australia. Parliament. Joint Standing Committee on Electoral Matters, author, issuing body




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Transnational actors in war and peace : militants, activists, and corporations in world politics / David Malet and Miriam J. Anderson, editors




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The Oxford handbook of populism / edited by Cristóbal Rovira Kaltwasser, Paul Taggart, Paulina Ochoa Espejo and Pierre Ostiguy




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Report 479 : Australian Government security arrangements : inquiry based on Auditor-General's reports 38 and 43 (2017-18) / Joint Committee of Public Accounts and Audit

Australia. Parliament. Joint Committee of Public Accounts and Audit, author, issuing body




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Status report / Joint Standing Committee on Electoral Matters

Australia. Parliament. Joint Standing Committee on Electoral Matters, author, issuing body




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Australian politics in the twenty-first century : old institutions, new challenges / Glenn Kefford, Hannah Murphy-Gregory, Ian Ward, Stewart Jackson, Lloyd Cox, Andrea Carson ; foreword by Tanya Plibersek

Kefford, Glenn, author




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Advisory report : Commonwealth Electoral Amendment (Lowering Voting Age and Increasing Voter Participation) Bill 2018 / Joint Standing Committee on Electoral Matters

Australia. Parliament. Joint Standing Committee on Electoral Matters, author, issuing body